비디오, 소셜, 모바일, 검색 마케팅, 디스플레이 등
광범위한 미디어 연결을 통해 중국 중심 DSP를 선도합니다
광범위한 중국 컨슈머 데이터 세트로 정밀한 오디언스 타겟팅 진행
중국 인터넷 사용자의 98% 커버가 가능한 13억명 이상의 중국 인터넷 사용자 데이터 자체 보유
최첨단 자동화 플랫폼 자체 개발
세분화된 오디언스 빅 데이터 분석을 통해
다양한 중국 유저 프로파일을 실시간으로 맞춤형 분석
중국 내 다양한 크로스 채널
프리미엄 미디어 리소스 보유
비디오, 소셜, 모바일, 검색 마케팅, 디스플레이 등
광범위한 미디어 연결을 통해 중국 중심 DSP를 선도
전문 인재오하 최첨단 테크를 통하여
중국 디지털 마케팅 업계 선도
200명 이상의 BAT(바이두, 알리바바, 텐센트)전문가 및 데이터
엔지니어가 기술 혁신 주도
효율적인 중국 오디언스와 연결을 통해
글로벌 기업들의 중국 내 역량을 강화합니다
아이클릭의 글로벌 영향력
2009
홍콩 본사 설립
2017
나스닥 상장
355
중국 현지 및 글로벌
산업 어워드 수상
11
글로벌 지사
3000
+
다이렉트 및 에이전시
클라이언트
98
%
중국 인터넷 유저
도달율
2009
홍콩 본사 설립
2017
나스닥 상장
355
중국 현지 및 글로벌
산업 어워드 수상
11
글로벌 지사
3000
+
다이렉트 및 에이전시
클라이언트
98
%
중국 인터넷 유저
도달율
최신 하이라이트
POSTS
We are proud to announce that our General Manager, Yoyo Ng, was recently invited by the Hong Kong Trade Development Council (HKTDC) to share her invaluable insights at their "Fashion Booster" webinar series. Yoyo's speaking topic, "Connecting with Greater Bay Area(GBA) Customers - Online Marketing and Brand Building Strategies,"
We are thrilled to announce that iClick’s Forum on【Hong Kong-China Border Reopening: Chinese Travelers Marketing Playbook】was overbooked with over 100+ marketers attending! The event featured distinguished speakers from prominent Chinese OTAs and digital giants, including qunar.com, Meituan, Tongcheng Travel, Mafengwo.com, Huawei, as well as a special guest speaker from a leading Chinese payment gateway. They shared invaluable insights on how to entice and target Chinese travelers in order to capture the "Revenge Travel" opportunities that are emerging in the post-pandemic world.
We were thrilled to host an Exclusive Workshop on Metaverse Marketing long-awaited in-person MarketingPulse X eTailingPulse, with over 350 marketers from diverse backgrounds joining us to explore the potential of Metaverse and learn about the best approach to target and entice Chinese travelers and millennials.
We are delighted to share that iClick has been recognized as the '2022 Asia Pacific Platinum Partner' and 'Global Travel Retail Excellence Partner' by Qunar.com, a leading and renowned online travel agency in China, connecting Chinese travelers with more than 7 million online vacation offerings with over 600 million users over the world. This recognition is a testament to our commitment to providing innovative MarTech solutions for China market entry and unparalleled travel data insights to our travel retail clients.
Over the past ten years, Hainan has undergone major economic and social changes and continues to develop as a globally influential free trade port. The tropical island has now become one of the most popular tourist and travel retail destinations for travelers from and outside of China.iClick was glad to host an exclusive in-person briefing with industry experts from the Hainan IEDB and The Moodie Davitt Report on the golden business opportunities arising from Hainan’s burgeoning international duty-free economy for consumer markets.
Yoyo Ng, General Manager of iClick, was invited by HKTDC as one of the panel speakers at Hong Kong Toy Conference 2023 to discuss how #ecommerce is shaping the #future of the #toy industry and how iClick’s proprietary #omnichannel marketing platform helps brands achieve data-driven marketing #automation objectives. As the first overseas Platinum Partner of #Tencent IBG, iClick utilizes its marketing #API data to enhance Chinese user insights with precise audience targeting via different media mixes.
INSIGHTS
China has eased its zero-COVID policy and reopened its borders to tourists after three years of COVID-19 closure. The border reopening is a significant step towards economic recovery and the resumption of cross-border activities. According to travel platform Trip.com, outbound travel orders surged 640 percent YoY over the Chinese New Year holiday, while Chinese mainland tourists' bookings for overseas hotels and international flight tickets both soared more than four times over the same period of last year.
China, the world's largest market for outbound travel pre-COVID, reopened its border to international travelers on Jan 8 2023, lighting up prospects for global economic recovery. According to Trip.com Group data, overseas travel orders for the seven days during Spring Festival had surged by 540% YoY. It is expected that overseas tourist destinations will welcome an influx of Chinese tourists during the holiday.
After 14 years of development, China’s Double 11 Shopping Festival has matured. This year, instead of announcing sales results, E-commerce platforms are focusing more on achievements in areas such as helping farmers, going green and environmental protection, as well as long-term retention and conversion of core customers.
Hainan’s duty free retailers have fully resumed business since September after a COVID-enforced 47-day closure just in time to welcome visitors for Golden Week celebrations and the grand opening of China Duty Free Group’s Haikou International Duty Free Shopping Complex and its 280,000 sqm duty free zone i.e. CDF Haikou International Duty Free City, which is dubbed as the world’s largest single duty free store.
In recent years, Metaverse became one of the buzzwords, a concept linked with technologies such as augmented reality (AR), virtual reality (VR), artificial intelligence (AI), and the Internet of Things (IoT) and has elevated buzz in countries such as China. According to iiMedia Research, a survey conducted in 2021 among Chinese netizens, over 70 percent of respondents stated that they had a sufficient understanding of metaverse, the most popular applications were game IP avatars, followed by personal and community virtual spaces.Riding on the growing popularity of the metaverse, fashion brands can now interact with consumers in more diversified touchpoints, bringing new virtual shopping experiences to the industry. According to China Metaverse Investment and Financing Data Report, China’s metaverse industry has received at least USD 780 million investment in 2022. With the emergence of the metaverse, Chinese fashion brands can engage their customers more digitally and creatively.
International tourism gains strong momentum and continues to show signs of recovery as restrictions ease. Outbound tourism spending from France, Germany, Italy and United States reaches 70-85% of pre-pandemic levels. It is time for brands to prepare for consumers getting re-acquainted with in-store shopping.Check out the third issue of iClick’s Travel Retail insights to learn about the impact of COVID-19 on consumer behavior and the winning post-pandemic market strategies for travel retail.
MEDIA COVERAGE
Frankie Ho, our President of International Business, was recently interviewed in a finance program — “Invest Smarter” @ ViuTV (Channel 99) in Hong Kong, sharing his thoughts around the digital marketing trends and innovation in marketing based on the evolution of technology. Given the turbulence and paradigm shift in consumer behaviour amid the pandemic, the world of digital continues to experience a multitude of changes. Frankie further discussed how iClick transformed our product portfolio in helping enterprises to identify new business opportunities across the consumer lifecycle.
iClick’s First Appearance on Korean National TV - SBS BizWith over 940 million Chinese netizens, China is the largest and one of the fastest-growing e-commerce markets in the world that many...
iClick’s excludsive live panel discussion-“Navigating the Future of Omnichannel” at Online Asian E-tailing Summit 2020 was successfully held on 10 Dec 2020 with…
iClick’s excludsive live panel discussion-“Navigating the Future of Omnichannel” at Online Asian E-tailing Summit 2020 was successfully held on 10 Dec 2020 with…
iClick’s excludsive live panel discussion-“Navigating the Future of Omnichannel” at Online Asian E-tailing Summit 2020 was successfully held on 10 Dec 2020 with…
We are proud to announce that our General Manager, Yoyo Ng, was recently invited by the Hong Kong Trade Development Council (HKTDC) to share her invaluable insights at their "Fashion Booster" webinar series. Yoyo's speaking topic, "Connecting with Greater Bay Area(GBA) Customers - Online Marketing and Brand Building Strategies,"
We are thrilled to announce that iClick’s Forum on【Hong Kong-China Border Reopening: Chinese Travelers Marketing Playbook】was overbooked with over 100+ marketers attending! The event featured distinguished speakers from prominent Chinese OTAs and digital giants, including qunar.com, Meituan, Tongcheng Travel, Mafengwo.com, Huawei, as well as a special guest speaker from a leading Chinese payment gateway. They shared invaluable insights on how to entice and target Chinese travelers in order to capture the "Revenge Travel" opportunities that are emerging in the post-pandemic world.
We were thrilled to host an Exclusive Workshop on Metaverse Marketing long-awaited in-person MarketingPulse X eTailingPulse, with over 350 marketers from diverse backgrounds joining us to explore the potential of Metaverse and learn about the best approach to target and entice Chinese travelers and millennials.
We are delighted to share that iClick has been recognized as the '2022 Asia Pacific Platinum Partner' and 'Global Travel Retail Excellence Partner' by Qunar.com, a leading and renowned online travel agency in China, connecting Chinese travelers with more than 7 million online vacation offerings with over 600 million users over the world. This recognition is a testament to our commitment to providing innovative MarTech solutions for China market entry and unparalleled travel data insights to our travel retail clients.
Over the past ten years, Hainan has undergone major economic and social changes and continues to develop as a globally influential free trade port. The tropical island has now become one of the most popular tourist and travel retail destinations for travelers from and outside of China.iClick was glad to host an exclusive in-person briefing with industry experts from the Hainan IEDB and The Moodie Davitt Report on the golden business opportunities arising from Hainan’s burgeoning international duty-free economy for consumer markets.
Yoyo Ng, General Manager of iClick, was invited by HKTDC as one of the panel speakers at Hong Kong Toy Conference 2023 to discuss how #ecommerce is shaping the #future of the #toy industry and how iClick’s proprietary #omnichannel marketing platform helps brands achieve data-driven marketing #automation objectives. As the first overseas Platinum Partner of #Tencent IBG, iClick utilizes its marketing #API data to enhance Chinese user insights with precise audience targeting via different media mixes.
China has eased its zero-COVID policy and reopened its borders to tourists after three years of COVID-19 closure. The border reopening is a significant step towards economic recovery and the resumption of cross-border activities. According to travel platform Trip.com, outbound travel orders surged 640 percent YoY over the Chinese New Year holiday, while Chinese mainland tourists' bookings for overseas hotels and international flight tickets both soared more than four times over the same period of last year.
China, the world's largest market for outbound travel pre-COVID, reopened its border to international travelers on Jan 8 2023, lighting up prospects for global economic recovery. According to Trip.com Group data, overseas travel orders for the seven days during Spring Festival had surged by 540% YoY. It is expected that overseas tourist destinations will welcome an influx of Chinese tourists during the holiday.
After 14 years of development, China’s Double 11 Shopping Festival has matured. This year, instead of announcing sales results, E-commerce platforms are focusing more on achievements in areas such as helping farmers, going green and environmental protection, as well as long-term retention and conversion of core customers.
Hainan’s duty free retailers have fully resumed business since September after a COVID-enforced 47-day closure just in time to welcome visitors for Golden Week celebrations and the grand opening of China Duty Free Group’s Haikou International Duty Free Shopping Complex and its 280,000 sqm duty free zone i.e. CDF Haikou International Duty Free City, which is dubbed as the world’s largest single duty free store.
In recent years, Metaverse became one of the buzzwords, a concept linked with technologies such as augmented reality (AR), virtual reality (VR), artificial intelligence (AI), and the Internet of Things (IoT) and has elevated buzz in countries such as China. According to iiMedia Research, a survey conducted in 2021 among Chinese netizens, over 70 percent of respondents stated that they had a sufficient understanding of metaverse, the most popular applications were game IP avatars, followed by personal and community virtual spaces.Riding on the growing popularity of the metaverse, fashion brands can now interact with consumers in more diversified touchpoints, bringing new virtual shopping experiences to the industry. According to China Metaverse Investment and Financing Data Report, China’s metaverse industry has received at least USD 780 million investment in 2022. With the emergence of the metaverse, Chinese fashion brands can engage their customers more digitally and creatively.
International tourism gains strong momentum and continues to show signs of recovery as restrictions ease. Outbound tourism spending from France, Germany, Italy and United States reaches 70-85% of pre-pandemic levels. It is time for brands to prepare for consumers getting re-acquainted with in-store shopping.Check out the third issue of iClick’s Travel Retail insights to learn about the impact of COVID-19 on consumer behavior and the winning post-pandemic market strategies for travel retail.
Frankie Ho, our President of International Business, was recently interviewed in a finance program — “Invest Smarter” @ ViuTV (Channel 99) in Hong Kong, sharing his thoughts around the digital marketing trends and innovation in marketing based on the evolution of technology. Given the turbulence and paradigm shift in consumer behaviour amid the pandemic, the world of digital continues to experience a multitude of changes. Frankie further discussed how iClick transformed our product portfolio in helping enterprises to identify new business opportunities across the consumer lifecycle.
iClick’s First Appearance on Korean National TV - SBS BizWith over 940 million Chinese netizens, China is the largest and one of the fastest-growing e-commerce markets in the world that many...
3,000개 이상의 글로벌 기업 고객사
