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Unveiling Holiday Marketing Strategies: iClick’s Insights at the HKTVmall Seminar

Unveiling Holiday Marketing Strategies: iClick's Insights at the HKTVmall Seminar

A huge thank you to HKTVmall for the invitation to our recent seminar! Mario Chow, our Business Development Manager, led an insightful session on mastering holiday marketing strategies for a year-end sales surge.

Delving into Hong Kong's dynamic retail scene, Mario shed light on how to effectively harness Chinese social media during the festive seasons. He showcased the incredible impact  of user-generated content and highlighted successful promotions on leading platforms like WeChat, Xiaohongshu, and Douyin. It was a fantastic opportunity for industry professionals and merchants to discover innovative strategies that truly engage audiences and drive remarkable results.

Thank you to all who participated in this engaging discussion! And as a special treat, we had the chance to tour HKTVmall's impressive warehouse afterward—what an experience!

iClick is committed to empowering brands with data-driven strategies that resonate with today's evolving consumer landscape. We look forward to more collaborations in the future!

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