Skip to content
iAudience Insights Spotlight – Issue #10: Discover the Latest Smartphone Trends in China

iAudience Insights Spotlight – Issue #10: Discover the Latest Smartphone Trends in China

iAudience Insights Spotlight – Issue #10: Discover the Latest Smartphone Trends in China

China is the world's largest smartphone market with smartphone shipments during Q1 2021 doubled year-on-year, leading the global smartphone market both in terms of manufacturing and smartphone brands. The fierce competition in the smartphone market drives smartphone manufacturers focus on research and development for new models with better imaging, display, internet connectivity, battery charging and storage capacity.

Check out our tenth issue of “iAudience Insights Spotlight — China’s Smartphone Market in the spotlight”, leveraging iAudience’s latest Chinese netizens data as to understand the profile of audiences interested in smartphones, covering their demographics and psychographics dimensions.

Read our “iAudience Insights Spotlight” now to explore the key insight for worldwide marketers to capitalize on the fast-growing and developing smartphone market in China.

More Insights

iSuite Insights Spotlight - Issue #13 Tapping Into Double 11's Success and Consumer Insights

December 5, 2023

Double 11 is one of the most significant and iconic online shopping events in China, characterized by substantial discount offers and massive consumer spending. The best price guarantee is one of the notable trends of this year’s Double 11, which aims to offer lower prices and faster delivery to boost sales among sophisticated Chinese consumers.

 

iSuite Insights Spotlight - Issue #12 Discover The Latest Trends In Imported Whisky Market

October 4, 2023

The Chinese spirits market is rapidly growing and transforming, primarily due to the increasing demand for premium and luxury spirits among young Chinese consumers. This shift in consumer preferences, moving away from traditional spirits to premium whiskies, has created opportunities for premium whisky brands in a market that was once dominated by baijiu. According to Statista, the revenue in the whisky market is projected to reach 1.16 billion USD in 2023, with an expected annual growth rate of 2.09% from 2023 to 2027.

 

iSuite Insights Spotlight - Issue #11 Explore The Trends Of Luxury Watch Brands In China

August 17, 2023

The Chinese luxury watches market is a dynamic and booming market. Chinese consumers are increasingly attracted to luxury watches because of the prestige and status associated with them. According to Statista, the revenue in the Chinese luxury watches segment amounts to 10.89 billion USD in 2023, and the market is expected to grow annually by 1.96%. Most revenue will be generated in the Chinese market. International brands are focusing on providing the highest quality watches to increase the sophisticated Chinese consumer base.

 

iClick X XHS: All-round Marketing Solution

August 10, 2023

Xiaohongshu (XHS), China's leading social commerce platform dedicated to enriching lives, has transformed into a vibrant community where users enthusiastically share insights about fashion, beauty, food, travel, and more. Seamlessly integrating content, community, and ecommerce, XHS stands as the ultimate destination for Chinese consumers.

 

iSuite Insights Spotlight - Issue #10 Discover The Latest E-commerce Trends And Opportunities

July 3, 2023

The 618 Shopping Festival, originating from the Chinese e-commerce giant Taobao, has evolved into a massive shopping extravaganza in the Chinese e-commerce market. Today, it includes many other prominent platforms like Alibaba's Tmall, Douyin, and Xiaohongshu, magnifying its reach and impact.

 

iSuite Insights Spotlight - Issue #9 Understanding The Latest Online Behaviour Of Chinese Travelers

June 16, 2023

The Chinese Labor Day Holiday is an exciting time for the tourism market. The 2023 Labor Day Holiday is the first "Golden Week" holiday since lifting travel restrictions. It showcased a remarkable surge in outbound travel, with spending surpassing pre-pandemic levels. Data from Ctrip shows that overall outbound travel booking volume climbed by about 700% compared to the same period in the previous year, with outbound air ticket and hotel booking volume jumping by almost 900% and 450%, respectively, compared to the same period in 2022.

 

iClick’s New Travel Retail Publication Launch - “A Practical Guide to Engaging with Chinese Travelers: China Travel Retail Market Facts and Tips to Know [2023 Edition]

May 8, 2023

We are glad to announce that the digital version of iClick’s latest publication on travel retail “A Practical Guide to Engaging with Chinese Travelers: China Travel Retail Market Facts and Tips to Know [2023 Edition]” has been released today to coincide with iClick’s presence at the prestigious TFWA Asia Pacific Exhibition & Conference (May 8-11).

 

iSuite Insights Spotlight - Issue #8 Discover the Latest Trends and Opportunities in Chinese Tourism Market

May 2, 2023

China is one of the largest travel and tourism markets in the world. Despite the challenges posed by the pandemic, the outlook for Chinese outbound tourism remains optimistic, with a strong rebound expected in the coming years.

 

iSuite Insights Spotlight - Issue #7 Understand The Latest Online Behaviour of Chinese Audiences

March 10, 2023

China has eased its zero-COVID policy and reopened its borders to tourists after three years of COVID-19 closure. The border reopening is a significant step towards economic recovery and the resumption of cross-border activities. According to travel platform Trip.com, outbound travel orders surged 640 percent YoY over the Chinese New Year holiday, while Chinese mainland tourists' bookings for overseas hotels and international flight tickets both soared more than four times over the same period of last year.

 

We use cookies to give you the best digital experience. By continuing to browse this site, you give consent for cookies to be used.  To learn more information about the use of cookies, please visit our cookie policy.